Press Releases
LERA MLS & SABOR Selects HAR.com as Its Preferred Listing Portal for Home & Rental Searches
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1 day ago
By Arianna Marino
San Antonio, TX — LERA MLS and SABOR are pleased to announce that Homes & Rentals (HAR.com) is now its preferred consumer-facing portal for property listings, offering both consumers and real estate professionals a powerful, trusted platform to connect with the right home.
Why HAR.com?
HAR.com stands out not just as a search tool, but as a market-leading engine for visibility, leads and real estate expertise. Now aligned with LERA MLS and SABOR, this move ensures consumers get:
Unmatched Exposure: HAR.com attracts some of the highest engagement among Texas real estate websites. In 2023 alone, HAR.com welcomed nearly 79 million unique visitors, generated over 780 million page views, and facilitated 2.3 million visitor sessions per day.
Direct Agent Connections: Unlike national portals that redirect consumer inquiries, HAR.com delivers leads straight to the listing agent or broker, preserving the agent-consumer relationship.
Texas-Centric Focus: Tailored specifically to the Texas real estate market, HAR.com provides regionally relevant tools, neighborhood insights, school data and search options that reflect local nuances.
What This Means for Consumers and Real Estate Professionals
By channeling property searches through HAR.com, LERA MLS and SABOR enhance the buying and renting experience:
- Consumers gain access to one of the most comprehensive, intuitive real estate search platforms in Texas.
- Real Estate professionals’ benefit from increased visibility, data-driven leads and tools that help elevate your market presence.
Start Your Search with Confidence
Looking for your next home or rental? Visit HAR.com through the SABOR homepage to experience the most up-to-date property listings and agent information.
About LERA MLS:
LERA MLS is an independent Multiple Listing Service providing real estate professionals with comprehensive property data, advanced listing technologies and reliable market information across San Antonio and South Texas. As a trusted source for accurate and timely listing data, LERA MLS empowers REALTORS® and brokers to better serve their clients through enhanced market transparency and efficient property transactions. Committed to supporting the success of the real estate community, LERA MLS delivers innovative tools and services that strengthen professionalism and collaboration throughout the region.
About SABOR:
The San Antonio Board of REALTORS® is your primary resource when it comes to finding a REALTOR® and buying and selling in the San Antonio area. It is the largest professional trade association in San Antonio and represents more than 13,000 REALTOR® members. SABOR’s membership services more than ten counties including Atascosa, Bee, Bexar, Frio, Karnes, Kendall, La Salle, Maverick, McMullen, Medina, Uvalde, Val Verde and Wilson counties. SABOR is one of over 1,200 local boards and 54 state and territory organizations of REALTORS® nationwide that make up the National Association of REALTORS® (NAR).